top of page


What is LTV to CAC?
In the world of business, there are many important metrics that companies use to measure their success and determine their future course...
John Brown
Oct 10, 20233 min read
29 views
0 comments


How do you Identify and prioritize growth opportunities?
In today's digital age, businesses are constantly searching for ways to grow and expand. This can be achieved through various strategies...
John Brown
Oct 9, 20233 min read
4 views
0 comments


Mastering CRM: The Ultimate Guide to Influencing Customer Behavior and Driving Sales
In today's competitive market, businesses are constantly looking for ways to drive sales and increase their customer base. One crucial...
John Brown
Oct 5, 20233 min read
17 views
0 comments


How to Leverage Technology to Enhance Your Lifecycle Marketing
Before we get into it, a special shout out to Simon Data. Simon Data is quickly becoming one of the leading customer data platforms...
John Brown
Aug 10, 20232 min read
13 views
0 comments


Breaking Down The Different Stages of the Customer Lifecycle
A customer's lifecycle is the complete experience that customers go through when engaging with your brand and products. It’s made up of...
John Brown
Aug 8, 20235 min read
15 views
1 comment


Establishing a Cross-Channel Lifecycle Marketing Approach
Lifecycle marketing is a key component to achieving success in today’s highly competitive market. A successful lifecycle marketing...
John Brown
Aug 3, 20232 min read
4 views
0 comments


5 Tips for Nurturing Customers Through the Lifecycle
As any business owner knows, customer relationships are key to sustainable growth. However, it can be difficult to retain customers and...
John Brown
Aug 2, 20236 min read
11 views
0 comments


The Benefits of Implementing Lifecycle Marketing
Lifecycle marketing has become an increasingly popular strategy for businesses looking to drive success and increased customer engagement.
John Brown
Aug 1, 20232 min read
39 views
0 comments


Creating a Lifecycle Marketing Strategy for Your Organization
Creating a lifecycle marketing strategy for your organization can help you reach potential customers and retain them over time. A...
John Brown
Jul 31, 20232 min read
28 views
0 comments


How AI has impacted Lifecycle Marketing
In today’s digital age, artificial intelligence (AI) has become an increasingly important tool in lifecycle marketing
John Brown
Jul 31, 20233 min read
14 views
0 comments
bottom of page